Internet videos are hugely popular these days, whether they are educational, commercial, or just for fun. The rise of video technology in terms of both ubiquity and ease of use means you can use these to your advantage in getting the word out in terms of your business projects. Online video technology is not only easy for someone to make and post videos with, it also couldn?t be easier for your customers to use; one click, and they are all ears (and eyes).
And since most businesses and professionals already either have a personal website or a commercial website, you most likely already have what you need to get started in terms of the platform on which you can share your videos. For those who don?t yet have a website, it?s easy, and free, to get your own blog or video channel online.
You might be thinking, now, that video sharing sounds pretty easy. However, what are you supposed to make videos out of? Of course, you should have some videos that put the star of your business in the limelight; in other words, get your products in some videos! No doubt you already have pictures and descriptions of your products; but a video will help your customers understand your product much better, both in terms of how it looks and also, how it works. Also, many businesses have innovative products or services that may need demonstration so that their customers know how it works; using online video technology to do a demonstration is a great marketing strategy.
You can also turn the lens of online video technology onto your business itself for another subject of your videos. Something great that is really a point of interest for most people are ?making of? type inside looks into their favorite products, businesses, and artists; you can take this opportunity to both showcase your product and make your business more relatable, all by means of online video technology. And the bread and butter of good online videos tend to be good interviews. If you have customers that love your product, see if you can interview them; the corresponding online video that you post on your website is both a product testimonial and a smiling face for your customers to relate to. If you have some star-quality yourself, or have some employees that could really shine in the video medium, by all means, feel free to turn the camera on the members of your company.
No matter who or what you choose to put in your videos, you?ll no doubt see awesome results from using online video technology to your full marketing advantage!
? The author of this article is a freelance writer and authority blogger. He enjoys keeping up on industry trends, writing about online video software, and watching old movies. Find out more on the author?s profile.
Source: http://articledevlist.com/2012/08/30/the-truth-about-streaming/
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